Lori's Wholesome Pantry

With a bunch of creative recipes and a pinch of innovative ingredients, Lori's Wholesome Pantry was born.


Birdstone was tasked with designing a unique brand to bring the products to market. Fundamental to our strategy was the design of a flexible typographic stack that could be customised to the unique features of each product, whilst providing a consistent brand execution.

Colourful patterns inspired by memories of childhood baking help each flavour stand out in a crowded market.