Orlando and Matteo
Brand & Packaging Design
When master soup chef and proud father of Orlando and Matteo entrusted the team at Birdstone to bring to life his ideas for a new range, we were thrilled to have the opportunity to work on a brand so close to his heart.
The new line is a range of rustic, wholesome soups grounded in tradition, made with love. Packed with nourishing, quality ingredients, inspired by family recipes, the Orlando and Matteo range is a new chapter in hearty, honest food.
Featuring Nonna’s Traditional Minestrone and Feel Good Chicken Soup, the family connection and care used to craft this range is unmistakable. Artisan typefaces and hand drawn elements reflect the handmade range, accentuated by personable product names and a friendly tone of voice.
Shape and colour have been used to ensure a strong presence in the retail environment, with flavour led colorways helping consumers navigate the range in store.
Launched into selected IGA’s at the beginning of this winter we are proud to hear Orlando and Matteo is finding it’s way onto more retailers’ shelves — and subsequently more family’s homes as an easy, quick and nutritious meal option.
The launch has exceeded
our expectations for this new brand. With positive feedback from both retailers and customers, it's great to see
this new brand resonating
in the market.
– Damian Pannunzio,
Orlando and Matteo Managing Director
